{"id":5395,"date":"2019-04-10T15:59:39","date_gmt":"2019-04-10T12:59:39","guid":{"rendered":"https:\/\/2019.athens.wordcamp.org\/?post_type=wcb_session&#038;p=5395"},"modified":"2019-05-08T15:55:01","modified_gmt":"2019-05-08T12:55:01","slug":"surviving-google-seo-principles-guidelines-2020-workshop","status":"publish","type":"wcb_session","link":"https:\/\/athens.wordcamp.org\/2019\/session\/surviving-google-seo-principles-guidelines-2020-workshop\/","title":{"rendered":"Surviving Google | SEO Principles &#8211; Guidelines 2020 [Workshop]"},"content":{"rendered":"\n<div class=\"wp-block-image\"><figure class=\"alignleft\"><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"300\" src=\"https:\/\/2019.athens.wordcamp.org\/files\/2019\/04\/tsaldaris-300x300.png\" alt=\"\" class=\"wp-image-5432\" srcset=\"https:\/\/athens.wordcamp.org\/2019\/files\/2019\/04\/tsaldaris-300x300.png 300w, https:\/\/athens.wordcamp.org\/2019\/files\/2019\/04\/tsaldaris-150x150.png 150w, https:\/\/athens.wordcamp.org\/2019\/files\/2019\/04\/tsaldaris.png 400w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/figure><\/div>\n\n\n\n<p>\u0388\u03bd\u03b1 WorkShop \u03b5\u03c0\u03b9\u03b2\u03af\u03c9\u03c3\u03b7\u03c2 \u03b3\u03b9\u03b1 \u03c4\u03b7\u03bd \u03c0\u03b1\u03c1\u03bf\u03c5\u03c3\u03af\u03b1 \u03c3\u03b1\u03c2 \u03c3\u03c4\u03b7\u03bd \u03c0\u03c1\u03ce\u03c4\u03b7 \u03c3\u03b5\u03bb\u03af\u03b4\u03b1 \u03c4\u03c9\u03bd \u201c\u039f\u03c1\u03b3\u03b1\u03bd\u03b9\u03ba\u03ce\u03bd \u0391\u03c0\u03bf\u03c4\u03b5\u03bb\u03b5\u03c3\u03bc\u03ac\u03c4\u03c9\u03bd\u201d \u03c4\u03b7\u03c2 \u03c0\u03c1\u03ce\u03c4\u03b7\u03c2 \u03c3\u03b5 \u03c7\u03c1\u03ae\u03c3\u03b7 \u03bc\u03b7\u03c7\u03b1\u03bd\u03ae\u03c2 \u03b1\u03bd\u03b1\u03b6\u03ae\u03c4\u03b7\u03c3\u03b7\u03c2.<br>\u03a0\u03c1\u03bf\u03b2\u03bb\u03ad\u03c8\u03b5\u03b9\u03c2 \u03b3\u03b9\u03b1 \u03c4\u03b1 \u03b5\u03c0\u03cc\u03bc\u03b5\u03bd\u03b1 \u03c7\u03c1\u03cc\u03bd\u03b9\u03b1 \u03c3\u03b5 \u03c3\u03c7\u03ad\u03c3\u03b7 \u03bc\u03b5 \u03c4\u03b1 \u03bf\u03c1\u03b3\u03b1\u03bd\u03b9\u03ba\u03ac \u03b1\u03c0\u03bf\u03c4\u03b5\u03bb\u03ad\u03c3\u03bc\u03b1\u03c4\u03b1 \u03c0\u03bf\u03c5 \u03b5\u03be\u03b1\u03c6\u03b1\u03bd\u03af\u03b6\u03bf\u03bd\u03c4\u03b1\u03b9 \u03ba\u03b1\u03b8\u03ce\u03c2 \u03b1\u03bd\u03c4\u03b9\u03ba\u03b1\u03b8\u03af\u03c3\u03c4\u03b1\u03bd\u03c4\u03b1\u03b9 \u03b1\u03c0\u03cc \u03c4\u03bf \u0393\u03c1\u03ac\u03c6\u03b7\u03bc\u03b1 \u0393\u03bd\u03ce\u03c3\u03b7\u03c2 (Knowledge Graph), \u03c4\u03b9\u03c2 \u03ac\u03bc\u03b5\u03c3\u03b5\u03c2 \u03b1\u03c0\u03b1\u03bd\u03c4\u03ae\u03c3\u03b5\u03b9\u03c2 (Direct Answers), \u03c4\u03b1 \u03bd\u03ad\u03b1 \u03c5\u03b2\u03c1\u03b9\u03b4\u03b9\u03ba\u03ac \u03b4\u03b9\u03b1\u03c6\u03b7\u03bc\u03b9\u03c3\u03c4\u03b9\u03ba\u03ac \u03bc\u03b7\u03bd\u03cd\u03bc\u03b1\u03c4\u03b1 \u03ba\u03b1\u03b9 \u03c0\u03bf\u03bb\u03bb\u03ac \u03ac\u03bb\u03bb\u03b1.<br>\u03a0\u03ce\u03c2 \u03bc\u03c0\u03bf\u03c1\u03b5\u03af\u03c4\u03b5 \u03bd\u03b1 \u03c0\u03c1\u03bf\u03b5\u03c4\u03bf\u03b9\u03bc\u03b1\u03c3\u03c4\u03b5\u03af\u03c4\u03b5 \u03b3\u03b9\u03b1 \u03c4\u03b9\u03c2 \u03b1\u03bb\u03bb\u03b1\u03b3\u03ad\u03c2 \u03c0\u03bf\u03c5 \u03ad\u03c1\u03c7\u03bf\u03bd\u03c4\u03b1\u03b9 \u03c3\u03c4\u03b1 \u03b1\u03c0\u03bf\u03c4\u03b5\u03bb\u03ad\u03c3\u03bc\u03b1\u03c4\u03b1 \u03c4\u03b7\u03c2 \u03bc\u03b7\u03c7\u03b1\u03bd\u03ae\u03c2 \u03b1\u03bd\u03b1\u03b6\u03ae\u03c4\u03b7\u03c3\u03b7\u03c2 Google \u03bc\u03ad\u03c3\u03b1 \u03c3\u03c4\u03b1 \u03b5\u03c0\u03cc\u03bc\u03b5\u03bd\u03b1 \u03c7\u03c1\u03cc\u03bd\u03b9\u03b1;<br>\u03a0\u03c1\u03bf\u03c3\u03b1\u03c1\u03bc\u03cc\u03c3\u03c4\u03b5 \u03c3\u03ae\u03bc\u03b5\u03c1\u03b1 \u03c4\u03b9\u03c2 \u03c4\u03b5\u03c7\u03bd\u03b9\u03ba\u03ad\u03c2 \u03c3\u03b1\u03c2 SEO (Search Engine Optimization)<br>\u0395\u03bd\u03b7\u03bc\u03b5\u03c1\u03c9\u03b8\u03b5\u03af\u03c4\u03b5 \u03b3\u03b9\u03b1 \u03c4\u03b9\u03c2 \u03b1\u03bb\u03bb\u03b1\u03b3\u03ad\u03c2 \u03c3\u03c4\u03b7\u03bd \u0392\u03b5\u03bb\u03c4\u03b9\u03c3\u03c4\u03bf\u03c0\u03bf\u03af\u03b7\u03c3\u03b7 \u03b3\u03b9\u03b1 \u03c4\u03b9\u03c2 \u039c\u03b7\u03c7\u03b1\u03bd\u03ad\u03c2 \u0391\u03bd\u03b1\u03b6\u03ae\u03c4\u03b7\u03c3\u03b7\u03c2 \u03ba\u03b1\u03b9 \u03b4\u03bf\u03bc\u03b5\u03af\u03c3\u03c4\u03b5 \u03bc\u03b9\u03b1 \u03bf\u03bb\u03bf\u03ba\u03bb\u03b7\u03c1\u03c9\u03bc\u03ad\u03bd\u03b7 \u03c3\u03c4\u03c1\u03b1\u03c4\u03b7\u03b3\u03b9\u03ba\u03ae \u03b3\u03b9\u03b1 \u03c4\u03bf Search Engine Marketing (SEM) \u03c3\u03b5 \u03b1\u03c5\u03c4\u03ad\u03c2.  <\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u03a3\u03b5 \u03c0\u03bf\u03b9\u03bf\u03c5\u03c2 \u03b1\u03c0\u03b5\u03c5\u03b8\u03cd\u03bd\u03b5\u03c4\u03b1\u03b9:<\/h2>\n\n\n\n<p>\u03a4\u03bf \u03c3\u03c5\u03b3\u03ba\u03b5\u03ba\u03c1\u03b9\u03bc\u03ad\u03bd\u03bf Workshop \u03b4\u03b5\u03bd \u03b1\u03c0\u03b1\u03b9\u03c4\u03b5\u03af \u03b5\u03be\u03b5\u03b9\u03b4\u03b9\u03ba\u03b5\u03c5\u03bc\u03ad\u03bd\u03b5\u03c2 \u03b3\u03bd\u03ce\u03c3\u03b5\u03b9\u03c2 \u03ba\u03b1\u03b9 \u03b1\u03c0\u03b5\u03c5\u03b8\u03cd\u03bd\u03b5\u03c4\u03b1\u03b9 \u03c3\u03b5 \u03cc\u03c3\u03bf\u03c5\u03c2 \u03b5\u03bd\u03b4\u03b9\u03b1\u03c6\u03ad\u03c1\u03bf\u03bd\u03c4\u03b1\u03b9 \u03b3\u03b9\u03b1 \u03c4\u03b9\u03c2 \u03b1\u03bb\u03bb\u03b1\u03b3\u03ad\u03c2 \u03ba\u03b1\u03b9 \u03c4\u03b9\u03c2 \u03c4\u03ac\u03c3\u03b5\u03b9\u03c2 \u03c3\u03c4\u03bf\u03bd \u03c4\u03bf\u03bc\u03ad\u03b1 \u03c4\u03bf\u03c5 \u03bc\u03ac\u03c1\u03ba\u03b5\u03c4\u03b9\u03bd\u03b3\u03ba \u03b3\u03b9\u03b1 \u03c4\u03b9\u03c2 \u03bc\u03b7\u03c7\u03b1\u03bd\u03ad\u03c2 \u03b1\u03bd\u03b1\u03b6\u03ae\u03c4\u03b7\u03c3\u03b7\u03c2.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"> *\u0391\u03c0\u03b1\u03c1\u03b1\u03af\u03c4\u03b7\u03c4\u03b5\u03c2 \u03c0\u03c1\u03bf\u03cb\u03c0\u03bf\u03b8\u03ad\u03c3\u03b5\u03b9\u03c2 \u03c3\u03c5\u03bc\u03bc\u03b5\u03c4\u03bf\u03c7\u03ae\u03c2 <\/h2>\n\n\n\n<p>\u03a4\u03bf \u03c3\u03c5\u03b3\u03ba\u03b5\u03ba\u03c1\u03b9\u03bc\u03ad\u03bd\u03bf workshop \u03b4\u03b5\u03bd \u03ad\u03c7\u03b5\u03b9 hands-on \u03b1\u03bb\u03bb\u03ac \u03b8\u03b1 \u03c5\u03c0\u03ac\u03c1\u03c7\u03b5\u03b9 \u03b1\u03bb\u03bb\u03b7\u03bb\u03b5\u03c0\u03af\u03b4\u03c1\u03b1\u03c3\u03b7 \u03c3\u03b5 \u03b5\u03c0\u03af\u03c0\u03b5\u03b4\u03bf \u03b1\u03bd\u03b1\u03b6\u03b7\u03c4\u03ae\u03c3\u03b5\u03c9\u03bd \u03ba\u03b1\u03b9 live cases. \u039a\u03b1\u03bb\u03cc \u03b8\u03b1 \u03ae\u03c4\u03b1\u03bd \u03bd\u03b1 \u03ad\u03c7\u03b5\u03b9 \u03bc\u03b1\u03b6\u03af \u03c4\u03bf\u03c5 \u03bf \u03c3\u03c5\u03bc\u03bc\u03b5\u03c4\u03ad\u03c7\u03c9\u03bd \u03ad\u03bd\u03b1 \u03ba\u03b9\u03bd\u03b7\u03c4\u03cc smartphone \u03ae \u03ad\u03bd\u03b1 tablet \u03bc\u03b5 \u03b4\u03c5\u03bd\u03b1\u03c4\u03cc\u03c4\u03b7\u03c4\u03b1 \u03c3\u03cd\u03bd\u03b4\u03b5\u03c3\u03b7\u03c2 \u03c3\u03c4\u03bf \u0394\u03b9\u03b1\u03b4\u03af\u03ba\u03c4\u03c5\u03bf.<\/p>\n\n\n\n<hr>\n\n\n\n<h2 class=\"wp-block-heading\">\u0395\u03b9\u03c3\u03b9\u03c4\u03ae\u03c1\u03b9\u03b1<br><\/h2>\n\n\n\n<p>\u03a0\u03c1\u03bf\u03bc\u03b7\u03b8\u03b5\u03c5\u03c4\u03b5\u03af\u03c4\u03b5 \u03c4\u03bf \u03b5\u03b9\u03c3\u03b9\u03c4\u03ae\u03c1\u03b9\u03cc \u03c3\u03b1\u03c2 \u03c4\u03ce\u03c1\u03b1 \u03ba\u03b1\u03b9 \u03b5\u03be\u03b1\u03c3\u03c6\u03b1\u03bb\u03af\u03c3\u03c4\u03b5 \u03c4\u03b7 \u03b8\u03ad\u03c3\u03b7 \u03c3\u03b1\u03c2 \u03c3\u03c4\u03bf \u03c0\u03b9\u03bf \u03c3\u03b7\u03bc\u03b1\u03bd\u03c4\u03b9\u03ba\u03cc event \u03c4\u03bf\u03c5 WordPress \u03ba\u03b1\u03b9 \u03c4\u03bf\u03c5 \u03b4\u03b9\u03b1\u03b4\u03b9\u03ba\u03c4\u03cd\u03bf\u03c5:<\/p>\n\n\n\n<a href=\"https:\/\/2019.athens.wordcamp.org\/%ce%b5%ce%b9%cf%83%ce%b9%cf%84%ce%ae%cf%81%ce%b9%ce%b1-2\/\/\"><button>\u0395\u03b9\u03c3\u03b9\u03c4\u03ae\u03c1\u03b9\u03b1<\/button><\/a>\n","protected":false},"excerpt":{"rendered":"<p>\u0388\u03bd\u03b1 WorkShop \u03b5\u03c0\u03b9\u03b2\u03af\u03c9\u03c3\u03b7\u03c2 \u03b3\u03b9\u03b1 \u03c4\u03b7\u03bd \u03c0\u03b1\u03c1\u03bf\u03c5\u03c3\u03af\u03b1 \u03c3\u03b1\u03c2 \u03c3\u03c4\u03b7\u03bd \u03c0\u03c1\u03ce\u03c4\u03b7 \u03c3\u03b5\u03bb\u03af\u03b4\u03b1 \u03c4\u03c9\u03bd \u201c\u039f\u03c1\u03b3\u03b1\u03bd\u03b9\u03ba\u03ce\u03bd \u0391\u03c0\u03bf\u03c4\u03b5\u03bb\u03b5\u03c3\u03bc\u03ac\u03c4\u03c9\u03bd\u201d \u03c4\u03b7\u03c2 \u03c0\u03c1\u03ce\u03c4\u03b7\u03c2 \u03c3\u03b5 \u03c7\u03c1\u03ae\u03c3\u03b7 \u03bc\u03b7\u03c7\u03b1\u03bd\u03ae\u03c2 \u03b1\u03bd\u03b1\u03b6\u03ae\u03c4\u03b7\u03c3\u03b7\u03c2.\u03a0\u03c1\u03bf\u03b2\u03bb\u03ad\u03c8\u03b5\u03b9\u03c2 \u03b3\u03b9\u03b1 \u03c4\u03b1 \u03b5\u03c0\u03cc\u03bc\u03b5\u03bd\u03b1 \u03c7\u03c1\u03cc\u03bd\u03b9\u03b1 \u03c3\u03b5 \u03c3\u03c7\u03ad\u03c3\u03b7 \u03bc\u03b5 \u03c4\u03b1 \u03bf\u03c1\u03b3\u03b1\u03bd\u03b9\u03ba\u03ac \u03b1\u03c0\u03bf\u03c4\u03b5\u03bb\u03ad\u03c3\u03bc\u03b1\u03c4\u03b1 \u03c0\u03bf\u03c5 \u03b5\u03be\u03b1\u03c6\u03b1\u03bd\u03af\u03b6\u03bf\u03bd\u03c4\u03b1\u03b9 \u03ba\u03b1\u03b8\u03ce\u03c2 \u03b1\u03bd\u03c4\u03b9\u03ba\u03b1\u03b8\u03af\u03c3\u03c4\u03b1\u03bd\u03c4\u03b1\u03b9 \u03b1\u03c0\u03cc \u03c4\u03bf \u0393\u03c1\u03ac\u03c6\u03b7\u03bc\u03b1 \u0393\u03bd\u03ce\u03c3\u03b7\u03c2 (Knowledge Graph), \u03c4\u03b9\u03c2 &hellip; <a href=\"https:\/\/athens.wordcamp.org\/2019\/session\/surviving-google-seo-principles-guidelines-2020-workshop\/\">\u03a3\u03c5\u03bd\u03ad\u03c7\u03b5\u03b9\u03b1 \u03b1\u03bd\u03ac\u03b3\u03bd\u03c9\u03c3\u03b7\u03c2 <span class=\"assistive-text\">Surviving Google | SEO Principles &#8211; Guidelines 2020 [Workshop]<\/span>  <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":14980497,"featured_media":0,"template":"","meta":{"jetpack_post_was_ever_published":false,"_wcpt_session_time":1558188000,"_wcpt_session_duration":3000,"_wcpt_session_type":"session","_wcpt_session_slides":"","_wcpt_session_video":"","_wcpt_speaker_id":[5293],"footnotes":""},"session_track":[3552],"session_category":[],"class_list":["post-5395","wcb_session","type-wcb_session","status-publish","hentry","wcb_track-workshops"],"jetpack_sharing_enabled":true,"session_date_time":{"date":"18\/05\/2019","time":"17:00"},"session_speakers":[{"id":"5293","slug":"%ce%b7%ce%bb%ce%af%ce%b1%cf%82-%cf%84%cf%83%ce%b1%ce%bb%ce%b4%ce%ac%cf%81%ce%b7%cf%82","name":"\u0397\u03bb\u03af\u03b1\u03c2 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